From Insight to Impact
At Studio Aide, we support businesses to success by making customer experience the driving force behind lasting growth and innovation.
What we do
With our extensive experience in customer insights, customer experience management, and user-centered innovation, we help our clients understand and measure the needs of current and future customers, systematize their customer-centric improvement efforts, and design the experiences of tomorrow.
With a growing network of specialists and the application of AI tools, we can efficiently assist you in addressing your specific challenges.
Who we are
Emelie Aidehag
Senior CX & Insight Strategist
17 years of experience in developing current and new brands, products and experiences, based on data-driven insights from brand research, customer insight, and future analysis. During the last 5 years at Telia Company, I have been responsible for the global brand and customer insight unit, which included responsibilities such as systematically measure and improve CX (Voice of the Customer), brand tracking, segmentation, and the implementation of a unified CX management platform. Prior to Telia, I worked as Insight &
Fredrik Aidehag
Innovation & Design Director
20+ years of experience in developing innovative brands, products and experiences, based on data-driven insights and creative approaches. During the last 7 years I have been responsible for innovation and design for AI Powered Healthtech comapnies Cenvigo and NuvoAir, building the products and services from scratch. Prior to this, I have worked 12+ years as a innovation and product design consultant for world renown firms IDEO and PWC, helping clients such as Novartis, Eli Lilly, SJ, IKEA, Head launch new products and services.
